Up until February 2007, FWA had almost entirely been awarding Flash websites. For 7 years, every day, a new Site Of The Day (SOTD) was being announced and it was always, almost completely, Flash deployed. The team at Ogilvy Singapore changed everything when they submitted Levi’s Copper Jeans and it went on to win SOTD [...]

Winners announced! Includes Singapore’s very own Silnt. Congratulations Felix!

Complied by The Social Practice 12 Trends from Cannes 2011 View more presentations from The Social Practice

GOLDS Government of India Ministry of Railways “Train” by Ogilvy Mumbai Chief Creative Officer: Abhijit Avasthi/Rajiv Rao Executive Creative Director: Ajay Gahlaut Creative Director: Piyush Pandey/Sukesh Kumar Nayak/Heeral Akhaury Copywriter: Piyush Pandey/Sukesh Kumar Nayak Art Director: Heeral Akhaury Account Supervisor: Sanjay Thapar/Ravi Adhikari Producer: Sneha Iype Varma Director: Prakash Varma Music: Artist/Title: Taufiq Qureshi Sound [...]

Fosters Group “Slo mo” by BBDO Melbourne Starhub “Musical Fitting Rooms” by DDB Singapore

Nike “Write the Future” by Wieden+Kennedy Amsterdam “Decode Jay-Z with Bing” by Droga5 New York

B r i l l i a n t !

Seven young people from Ogilvy offices across 2 continents – Asia & Latin America – are embarking on a mission: To transcend boundaries and bring Cannes to you. Steal Some Glory.

The present research suggests that successful advertisements share and are characterized by such abstract patterns termed creativity templates. The theoretical rationale for the emergence of such templates and the empirical studies that detect the key creativity templates underlying quality ads indicate that the templates are identifiable, objectively verifiable, and generalizable across multiple categories. More.

Jim Hosking is a pleasant Englishman whose hilarious films have everything from talking moles (the ugly ones on your face, not the cute ones in the ground) to ass-mustaches, to black men in silly sailor suits with penchants for cake. Official site. Vimeo channel.

Great concept and media strategy. Credit: DENTSU INC.

One Show 2010 Winner for The American Legacy Foundation.

See all the winners of the The Cannes Lions International Advertising Festival 2010.